This week’s POW! Package of the Week looks at how thoughtfully designed and superbly executed printed packaging can be stylish, functional, and have eco-friendly elements. View this episode to see how printing and converting technologies were leveraged in Apple's Watch packaging to maximize the impact of a juxtaposition of minimum-but-innovative and lively-and-colorful packaging for a premium consumer electronics device.

If you’d like to see your printed packaging spotlighted in a future episode of POW! Package of the Week!, please email lcasey@napco.com and mail two samples of the assembled package (does not need to include product but does need to be assembled) along with details on how your package was printed and converted to Linda Casey, Packaging Impressions magazine, 248 Saxony Loop, Summerville, SC 29486-6939