Package of the Week

Earlier this year, we talked a lot about how illustrations are expected to emerge as a prevalent packaging trend in 2019. And while there are some great examples of illustrated packaging hitting retail shelves, this episode of POW! demonstrates how high-quality printing can create mouthwatering imagery and stop consumers in their tracks. These folding cartons for Mike's Organic Curry Love make excellent use of vibrant colors and incredibly detailed graphics to draw shoppers in and highlight the organic food product inside. Have you seen a printed package that truly stood out? If so, contact Sara Dunn at sdunn@napco.com.

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