In today's episode of POW!, we're diving into the sustainability categories from the 2020 Packaging Impressions Excellence Awards. Inland Packaging received First Place in the Sustainability: Labels category for its label for Great Value Hydrate Electrolyte Water, which utilizes Pure Wash, an adhesive that enables easier recycling of plastic bottles. With consumers' increasing demand for bottled water and sustainability initiatives, Inland's innovation is a step in the right direction.
Package of the Week
Retro Label Conveys Timelessness on Shelf