This episode of POW! Package of the Week spotlights the award-winning Pyramid Scheme label offset printed by Fortis Solutions Group, a TLMI and PRINTING United Alliance member.
This project was challenging because the client needed to match the color of a pyramid graphic to the wine bottle’s cap, and the brand designer could not find that specific shade in a foil.
The team at Fortis Solutions Group — Napa came to the rescue by pulling on its color and printing know-how to devise a plan to deliver the exact color needed. The team also elevated the product’s brand experience with embellishments that deliver a tactile experience to end consumers.
Understanding color was essential to making this project a success. To increase your team’s color capabilities, consider enrolling them in PRINTING United Alliance’s iLearning+ course Color Management Professional: Fundamentals Certification. Learn more about the course at www.ilearningplus.org/courses/color-management-professional-fundamentals-certification-2023
