This week’s POW! Package of the Week — the limited edition packaging for Betsy Farms — demonstrates how spectacularly executed printed packages can help a brand stand out on shelf.

PPC Flexible Packaging manufactured the pouches, which were printed with a 300-line screen to Idealliance’s G7 standard using Kodak Flexcel NX Ultra Water plates. View the video to learn more about the printed packaging and the brand. 

If you’d like to see your printed packaging spotlighted in a future episode of POW! Package of the Week!, please email lcasey@napco.com and mail two samples of the assembled package (does not need to include product but does need to be assembled) along with details on how your package was printed and converted to Linda Casey, Packaging Impressions magazine, 248 Saxony Loop, Summerville, SC 29486-6939