GTI Spotlights PDV D50 LED Viewing Station at PRINTING United Expo 2024

By Linda Casey

As the PRINTING United Expo continues to buzz with excitement, GTI Graphic Technology is attracting attention with its PDV D50 LED desktop viewing stations, designed to meet the stringent ISO 3664:2009 viewing standard. These stations are designed to enable precise visual color appraisals of small format prints and labels.

GTI’s PDV D50 LED viewing stations come in three model sizes, all featuring a compact design. The stations are not only affordable but also equipped with D50 LED lamps, a print bar, and a hinged design for easy setup, transport, and storage. The viewing areas range from 13" high x 19" wide to 23.5" high x 25" wide, catering to various needs. For those requiring even more control over ambient light, optional side walls and a lower luminaire are available for enhanced evenness for the more critical applications.

GTI aims for tight tolerance in its lighting systems, and the PDV D50 LED viewing stations are no exception. All of GTI’s Graphiclite Color Viewing Systems and lamps conform to the ISO 3664:2009 standard. The company uses an in-house spectro-radiometric laboratory and 100 percent measurement and verification production process to help ensure viewing system quality.

Visitors to the PRINTING United Expo 2024 can experience GTI’s innovative solutions firsthand at booth C140 of the Las Vegas Convention Center. PRINTING United Expo will be held in Orlando, Florida, next year. To stay in the know of everything happening at PRINTING United Expo 2025, including a notification when registration opens, priority access to book hotels, and submit an application for a free pass to attend next year’s PRINTING United Expo, click here.

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Color/Quality Control - Hardware

Linda Casey Author's page

As editor-in-chief of Packaging Impressions — the leading publication and online content provider for the printed packaging markets — Linda Casey leverages her experience in the packaging, branding, marketing, and printing industries to deliver content that label and package printers can use to improve their businesses and operations.

Prior to her role at Packaging Impressions, Casey was editor-in-chief of BXP: Brand Experience magazine, which celebrated brand design as a strategic business competence. Her body of work includes deep explorations into a range of branding, business, packaging, and printing topics.

Casey’s other passion, communications, has landed her on the staffs of a multitude of print publications, including Package Design, Converting, Packaging Digest, Instant & Small Commercial Printer, High Volume Printing, BXP: Brand Experience magazine, and more. Casey started her career more than three decades ago as news director for WJAM, a youth-oriented music-and-news counterpart to WGCI and part of the Chicago-based station’s AM band presence.