Unifoil Corporation, a supplier of environment-friendly packaging and printing materials that create product differentiation, announced it has received chain-of-custody certifications from the Forest Stewardship Council (FSC) and the Sustainable Forestry Initiative® (SFI) program.
Every year as we turn the page on autumn and bundle up for the winter months, it seems as though ordinary things become a bit more magical. The holidays bring the twinkle of lights, the shimmer of freshly fallen snow, and the glimmer reflected by ornaments. Last December, Miller Brewing Company wanted in on some of that magic. The company’s Miller Lite brand took on a dramatic wintry look for the holidays, showing off the sparkle of its limited-edition metallized packaging. Graphic Packaging International created the paperboard basket carrier with eye-catching 3D holography. “Miller wanted an exciting look that first captures the eye, then
Metallized papers and films add pizzazz and value to products. PEOPLE ARE ATTRACTED to shiny objects. It's innate. And whether they know it or not, people carry their fascination of luster into the grocery store where they tend to opt for products in sparkling packages. It's that gloss and glimmer catching the consumer's eye that makes metallized papers and films ever increasingly popular materials with brand owners and package printers. "Metallized substrates are proven substrates in helping to gain market share," said Robert Hazen, executive vice president of sales and marketing at Hazen Paper Co. (Holyoke, Mass.). "The emerging trend
