SOLON, Ohio—CardPak is joining with the Solon schools and the Paperboard Packaging Council (PPC) in sponsoring the Trees Into Cartons, Cartons Into Trees Program. TICCIT (pronounced "ticket") is an outreach and education program highlighting the natural renewability and sustainability of paperboard packaging.
SPRINGFIELD, Mass.—This June, the Paperboard Packaging Council (PPC) is combining three informative programs into the association’s first-ever PPC Week, June 8-12, at PPC headquarters in Springfield. PPC’s Folding Carton Boot Camp is bookended by a Financial Executives Institute and Human Resource Forum to offer members a week of insight and information.
HEBRON, Ky.—Zumbiel Packaging recently won the Gold and Eco awards in the Paperboard Packaging Council’s (PPC) National Paperboard Packaging competition in Atlanta. Twenty-six PPC members submitted 87 entries in the 66th annual competition.
SPRINGFIELD, Mass—The Paperboard Packaging Council (PPC) has published TRENDS Mid-Year Update 2009, an update to the TRENDS 2008 report released last fall. TRENDS is an analysis of what lies ahead for the paperboard packaging industry.
Disc Graphics of Hauppauge, N.Y., has joined the Paperboard Packaging Council (PPC) as a principal member.
SPRINGFIELD, Mass.—This year's inaugural National Paperboard Packaging Week (to be held April 20–26) focuses on the inherent sustainability of paperboard packaging. Members of the Paperboard Packaging Council throughout the U.S. and Canada are celebrating the week by partnering with schools from their local communities to plant trees as part of the PPC's innovative TICCIT (Trees Into Cartons Cartons Into Trees) program.
TULSA, Okla.—The Paperboard Packaging Council (PPC) and Adhesive Sealant Council (ASC) have become the newest endorsing associations for CMM International 2009. PPC and ASC are now the sixth and seventh endorsing associations of the converting conference and exhibition, which takes place June 1-4, 2009 at the Donald E. Stephens Convention Center in Rosemont, Ill.
Differentiating a brand is critical to its success in the marketplace. In some way, shape, or form, a product needs to stand out from its competition—to be distinctive in such a way that gives a customer a reason to buy it. There are many aspects that come into play with brand differentiation including the product attributes themselves, product positioning, packaging, and the overall marketing message that pulls it all together. It is also a very dynamic endeavor, requiring a continual awareness of market trends that can provide opportunities for product enhancements. One thing is for sure, in most cases, distinctiveness doesn’t last for
Observing current trends in the folding carton market, it would be easy to consider this a market in trouble. True, mills in North America are closing. Capacity is declining or flat. Also true is that offshore producers are encroaching on territories traditionally dominated by North American packaging producers. Energy prices affect everyone, and consolidation is a continuing issue. But is it a market in trouble? Not for Joe -Elphick, president and CEO at Colonial Carton (Clayton, N.C.). His business has grown 20 percent this year. And, sales are up 30 percent at Mid-York Press, according to Robert Tenney, president and CEO. Ben Markens, president
Last month’s stamping and embossing feature established that employing such techniques allows for cost-effective value enhancements that will grab consumers’ attention—perhaps even the most cost-effective way to give packages the eye-catching appeal brand owners demand. Foil decoration is one effect stamping and embossing affords. It can be done inline on the press or treated as an off-press finishing effect. Either way, metallic effects continue to improve. “Foil and metallic effects have continued to be a popular choice for packaging applications due to the eye-catching appeal they evoke,” says Jeff Peterson, executive director of the Foil Stamping and Embossing Association (FSEA). “One of the best
