In support of educating future engineers, Toray Plastics has pledged $2 million toward the proposed construction of new facilities for the University of Rhode Island’s College of Engineering. The building would accommodate a projected 18 percent increase in student enrollment for the college.
News on printers to the packaging printing industry, including WS Packaging Group, Superior Label Systems, Hammer Packaging, Curtis Packaging, Sealed Air, Colbert Packaging, Cenveo, St. Johns Packaging, Color-Logic, Artcraft Label, and NEPA Carton & Carrier.
Cenveo, Inc. announced that through its subsidiaries, the company has acquired Impaxx, Inc., the sole owner of Gilbreth Packaging Solutions, Inc., from affiliates of Aurora Capital Group, a Los Angeles private equity firm.
Differentiating a brand is critical to its success in the marketplace. In some way, shape, or form, a product needs to stand out from its competition—to be distinctive in such a way that gives a customer a reason to buy it. There are many aspects that come into play with brand differentiation including the product attributes themselves, product positioning, packaging, and the overall marketing message that pulls it all together. It is also a very dynamic endeavor, requiring a continual awareness of market trends that can provide opportunities for product enhancements. One thing is for sure, in most cases, distinctiveness doesn’t last for
CROYDON, Pa.—Consumer package designers, packaging engineers, and marketers of food, beverage, household, nutritional, and health and beauty products are invited to attend Shrink Training 101 at PackExpo, hosted by Gilbreth Packaging. The presentation is intended as an informational presentation on when, where, and how to use shrink labels. It will feature a design-to-market shrink label overview followed by a presentation of practical tips and techniques from a distinguished panel of resin suppliers, film suppliers, machinery manufacturers and co-packing industry experts. Show attendees may stop by Gilbreth booth # 3150 to register for the presentation or register in advance at www.gilbrethusa.com
This year has made for an interesting economic ride. Few want to say the United States is in the throes of a recession, but even a cursory glance at fuel prices is enough to know that the economy is hurting. Despite the current economic woes in the United States, gravure printers are enjoying continued success. Although customers are always on the lookout for the printer who will cut them a break here or there, gravure printers are riding the wave of flexible packaging, exactly the type of packaging that demands the quality that the gravure process routinely delivers. This is not to say that
CROYDON, Pa.—With a commitment to meeting both environmental and economic challenges for sustainable packaging, Gilbreth Packaging, the first company to offer shrink labels made from polylactic acid (PLA), offers a renewable and economically stable plant-based technology that replaces traditional petroleum-based shrink labels. Brand managers, marketers, packagers and retailers select bio-based Gilbreth shrink labels and tamper-evident bands made from PLA as a natural choice to reinforce the “purity,” “natural,” and “close to nature” commitment and positioning of natural product and nutritional supplement brands. “Brand marketers are responding to retailer and consumer requests for products that use sustainable packaging,” explained Theresa Sykes, product development manager at
