Business Management - Marketing/Sales
In June, Zappos launched the #ImNotABox campaign to encourage people to not just see the box that the shoes arrive in, but to take a look at themselves and the world around them. packagePRINTING spoke with Joanna Hass of Zappos to learn more.
Will the adoption of plain packaging affect cigarette sales? If it does, what does that mean for package printers?
The winners of the Flexible Packaging Association's Student Challenge have been revealed. A team from the University of Wisconsin - Stout won first place for its innovative celery and peanut butter packaging.
ACTEGA North America, the newly formed entity created from the merger of ACTEGA WIT and ACTEGA Kelstar, has announced the appointment of its new sales leadership team.
Take a deeper dive into how you commercial printers can expedite their entrance into the packaging market.
Michael Ring has joined the Gallus Group as vice president, worldwide sales and marketing digital solutions. He will be responsible for worldwide sales and marketing of the new DCS 340 digital label converting line.
To maintain its position as a top partner in the printing industry, Heidelberg has undergone extensive strategic development and systematically adapted its portfolio.
Comexi Group is taking a step forward to reinforce its presence in the U.S. market. The strengthening is reflected in the relocation to a new North American headquarters, and the recent expansion of a new parts warehouse.
Mactac has officially unveiled a new logo to better align its branding with company values as it continues to grow and evolve as a stand-alone company.
Neenah Paper has launched a new website specifically for stakeholders in luxury packaging applications.