Business Management - Marketing/Sales

What is it that you do, that is different from your competitors, that keeps your customers coming back? Organizations that can clearly identify and articulate those attributes have a competitive advantage in breaking out of the me too competitive environment.

Although the toothpaste aisle is usually filled with foils, gloss varnishes, and embossing, Hello Products has bucked the traditional toothpaste trends by packaging its naturally derived fluoride toothpaste in a carton that forgoes the usual flashy design.

Learn how an in-line digital printing platform can help optimize your press room and deliver high-quality product to customers.

While the packaging industry continues to adopt and understand digital printing, developing a sales strategy for the technology cannot be overlooked.

Hear from our panel about how they took the risks and made significant investments to redefine their business success.

This exclusive overview forecast of Vincent Mallardi’s "Hot Markets for Print Demand 2018-19" marks the 38th year this proprietary analysis of historical and projected patterns.

Heidelberg-Gallus continues to increase its market coverage with the addition of sales specialists and service coverage across the U.S., as well as an expansion of its fleet of machines available for demonstration.

The presenters will discuss how they decided on which packaging formats and market segments to pursue.

During its annual Converter Meeting held March 10-13 in Asheville, N.C., TLMI revealed the four winners of this year's Eugene Singer Award for Management Excellence. The award recognizes excellence in business management measured and defined by an established set of growth and profitability ratios through participation in the TLMI Management Ratio Study.

The award-winning Griffiths Brothers Gin actually tells you when it is cold enough to drink. Thanks to a thermochromic varnish, a section at the back of the label turns blue when reaching the optimum temperature. As the label warms up, that blue fades until you return it to the ice box to chill down once more.