Business Management - Industry Trends

Sprite is harnessing the power of music with its “Summer Sprite Cold Lyrics Series,” featuring rappers on 16-oz. cans and 20-oz.

Big events, such as Print 17, are great opportunities to reconnect with clients and to stay in touch with the pulse of the industry.

This summer Budweiser’s bottles and cans will feature branding from the 11 states in which its breweries are located.

The Paperboard Packaging Council (PPC) has announced the formation of a digital converting community of interest. Bringing together both folding carton manufacturers and industry technology suppliers, the community will help PPC members explore new digital technologies and understand the growing trend toward low-volume orders.

The Flexible Packaging Association has released an infographic detailing the sales benefits brands experience when transitioning to flexible packaging. The statistics revealed in the infographic are drawn from the FPA's recent Flexible Packaging Transition Advantages Study.

Through the use of multiple print processes, package printers and converters are able to achieve market expansion and produce varying product types.

The rise of short runs in the packaging industry has been a catalyst to digital printing’s growth. But conventional equipment can also accommodate these evolving needs.

Keeping up with evolving brand and consumer demands along with rapidly advancing technology, means many package printers will be assessing the latest capital equipment. packagePRINTING recently hosted a webinar sponsored by BOBST outlining the steps you need to know to navigate the capital equipment purchasing process.

The printing technology for corrugated displays and packaging has advanced by leaps and bounds over the past few years. But according to an AdvertisingAge report, recent studies have shown that in many instances, these displays are not making their way onto the retail floor.

Olivier Vriesendorp, Ricoh, has now completed his goal of climbing the Seven Summits, culminating with the tallest, Mt. Everest.