Business Management - Industry Trends

In the second COVID-19 Print Business Indicators Research report from NAPCO Research and the PRINTING United Alliance, the packaging segment of the printing industry has shown the least amount of negative impact from the COVID-19 pandemic, due to increased demand for essential products across multiple market segments.

Although the industry started the year facing a bit of uncertainty, label printers and converters are still seeing stimulated demand. This state of the industry report will analyze key factors impacting the label industry for 2020, and potentially years to come.

Komori's decision to cancel its participation in drupa 2021, planned for April 20-28, 2021, was made in response to the continued spread of COVID-19.

If you think TikTok is a fad and choose to ignore it, you may want to think again. Learning more about the platform and experimenting with TikTok is a low risk, low cost investment that can elevate your brand and drive new business.

To make the trade fair presentation more efficient and provide more targeted visitor traffic, drupa has announced that the 2021 edition of the show has been reduced from 11 to nine days. The event will now take place April 20-28, 2021 in Düsseldorf, Germany.

Koenig & Bauer says "participation in drupa 2021 is not in question," and has reaffirmed its commitment to the event, which was postponed until April 2021.

Key printing industry business indicators are showing improvement, according to a recent NAPCO Research/PRINTING United Alliance survey. Improvement is over the deepest days of the COVID-19 crisis, and activity is still far below what is normal for this time of the year. But movement off the bottom is the first step toward recovery.

COVID-19 has accelerated the move toward digital and local events. Although there is no way of knowing what the impact of the coronavirus will be in 2021, Heidelberg has decided to not participate in international printing industry trade fairs next year, and will thus not be taking part in drupa.

PRINTING United Alliance, the largest and most comprehensive member-based printing and graphic arts association in the United States, has announced that the call for entries has opened for the annual Product of the Year Awards competition.

This article highlights the efforts of three printing companies, and provides recovery-focused strategies presented by a well-known industry consultant.