Business Management - Industry Trends

Early this year, "Nutritional Brands" unveiled a new name, logo, packaging design, and even a new website. Now known as NB Pure, the supplement maker has transitioned its branding to be friendly and approachable, with a simplicity that encourages brand recognition.

Tarsus Group has announced that Labelexpo Europe will be held in April of 2022, while the next edition of Labelexpo Americas will be held in September of 2022. Meanwhile, Tarsus announced the launch of the Label Congress, a new event that will be held Sept. 29 to Oct. 1, 2021, in Rosemont, Ill.

2020 was poised to be a year packed with in-person trade shows and conferences. Though COVID-19 put a lid on those plans, the package printing industry still saw multiple products brought to market. Here are some highlights.

The index of current indicators, which tracks trends in sales, production, employment, prices and pre-tax profitability has reached 50.0 for the first time since the research began in April. It now sits at 52.2, which indicates more of the companies we survey report activity is increasing than report activity is decreasing.

Rondo-Pak, LLC/Contemporary Graphic Solutions recently participated in “Backpacks of Hope,” a community aid initiative in Puerto Rico formed in response to the series of earthquakes that hit the island in December 2019.

Producers of packaging and labels were better prepared than many to confront the rigors of doing business in the middle of a pandemic. Tested as never before, they did what it took to meet an extraordinary surge in demand from their customers.

The GDUSA American Package Design Awards celebrates attractive graphics, but more importantly, the power of effective design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.

Last year was unlike anything the packaging industry has endured in the past. But with 2020 behind us, what are the lingering trends of an unprecedented year?

GPA, a leader in providing global and industry product intelligence to the digital, offset, and flexo communities, announced the appointment of Barry Nelson as president. Nelson has more than 33 years of experience in the paper, packaging, and distribution industries.

A special NAPCO Research report highlights the 10 top package printing trends and their influence on label and package printing. The report, sponsored by Memjet, leverages NAPCO Research’s ongoing packaging industry surveys, analysis, and market monitoring.