Brand Management - Design

Stand-Up Pouch Shakes Up Produce Packaging
March 26, 2024 at 9:18 am

This episode of POW! Package of the Week spotlights a new concept amplifying printed packaging performance and brand engagement for Ocean Mist Farms.

Digitally Printed Label for Gourmet Vinegar is Elegant, Inviting
March 19, 2024 at 10:22 am

This episode of POW! Package of the Week spotlights the allure of the digitally printed label for Yarty Mango and Ginger vinegar. View the video to learn how the label’s delicate illustrations and sophisticated type treatment reflect the premium quality and of the product inside — inviting gourmands to savor the culinary experience.

ICPF Launches New Website Design
March 14, 2024 at 9:07 am

The International Corrugated Packaging Foundation announced the launch of a new, user-friendly website at CareersInCorrugated.com.

The Power of a Packaging Redesign
February 27, 2024 at 9:49 am

When a prepared meals company moved from the freezer to the refrigerated section, a packaging update helped boost sales.

Demonstrable Craftsmanship Inside & Out
February 13, 2024 at 9:29 am

Learn more about how Victory Brewing Company used printed packaging to showcase a commitment to craftsmanship before the consumer takes even their first sip of ale.