Brand Management - Design

Produce Packaging Presents Fresh New Look
February 20, 2023 at 5:37 pm

This week’s Package of the Week is the redesigned packaging for gourmet produce company Fresh ‘n Crips Farms and comes courtesy of branding and design firm MBN Creative. View the video to learn more about the new design and how the packaging is printed and converted.

K-1 Packaging Group’s ‘Game-Changing’ Investment Delivers Brand Benefits
February 14, 2023 at 3:27 pm

K-1 Packaging Group covers all the bases. Progressive, diverse, sustainable. Certified and standardized.  Based in the LA metro area, K-1 has maintained a leading role as one of the west coast’s most well-equipped, full-service package printing companies for most of its 30 years.

Digitally Printed Carton Brings Elegance, Productivity Boost
January 31, 2023 at 9:22 am

For this week’s POW! Package of the Week, we look at a sleeve-and-tray carton printed by K-1 Packaging Group on a Landa S10 Nanographic press. View the video to discover how the carton for P&J Trading’s Nature collection of fragrance oils delivers an elegant brand experience and a more streamlined pack-out process. 

Shimmery Label for Nutraceutical is Brilliant Brand Device
January 24, 2023 at 9:34 am

This week’s POW is a nutraceutical label that uses both holographic and foil materials to achieve a brilliant appearance for Vitamin Shop’s supplement TrueYou Balancing Act. View the video to learn more about the efficacious label, which was submitted to Packaging Impressions and expertly flexo-printed by Nosco.

Digitally Printed Pouch Is Perfect Fit for Gourmet Popcorn Brand
January 17, 2023 at 12:00 pm

This week’s POW! Package of the Week is the standup pouch for Corks Cinnamon & Sugar Snickerdoodle Popcorn and comes from NOSCO, which digitally printed the packaging. View the video to learn more about how the packaging was printed and converted as well as the teams behind the project.

Versioned Pints Pack Punch in Crowded Marketplace
January 10, 2023 at 12:35 pm

This week’s POW! Package of the Week is the versioned packaging for eCreamery’s collaboration with Harry & David. View the video to learn how the gourmet food brand uses the powerful agility of printed packaging to help differentiate itself in a crowded marketplace and develop strong brand loyalty.

Alvies Boots Revitalizes with Rebrand
January 4, 2023 at 11:43 am

Helms Workshop captures the eclectic vibe of Austin, Texas, perfectly in its lighthearted and laid-back brand for Alvies Boots.

Craftmix Sashays on Shelves in Digitally Printed Flexible Packaging
January 3, 2023 at 12:14 pm

This week’s POW! is a colorful sachet — printed by Nosco — for Craftmix’s Strawberry Mule. View the video to learn more about the packaging and how NOSCO used a collaborative and consultative process to deliver digitally printed packaging that delighted the brand.