Linda Casey

Linda Casey

As editor-in-chief of Packaging Impressions — the leading publication and online content provider for the printed packaging markets — Linda Casey leverages her experience in the packaging, branding, marketing, and printing industries to deliver content that label and package printers can use to improve their businesses and operations.

Prior to her role at Packaging Impressions, Casey was editor-in-chief of BXP: Brand Experience magazine, which celebrated brand design as a strategic business competence. Her body of work includes deep explorations into a range of branding, business, packaging, and printing topics.

Casey’s other passion, communications, has landed her on the staffs of a multitude of print publications, including Package Design, Converting, Packaging Digest, Instant & Small Commercial Printer, High Volume Printing, BXP: Brand Experience magazine, and more. Casey started her career more than three decades ago as news director for WJAM, a youth-oriented music-and-news counterpart to WGCI and part of the Chicago-based station’s AM band presence.
Thriving in Challenging Markets

Insights from a package printer with record profits, expanding market share, and an unusual plan to continue growth in 2025.

Masters Pro Packaging Aims to Redefine Paperboard Packaging

This episode of POW! Package of the Week spotlights an award-winning set printed by Curtis Packaging. View the video to learn more about the luxury packaging, which delivers a multisensorial experience for the golf enthusiasts.

The Irresistible Combinations of Snickers Coffee

This POW! Package of the Week is a sweet treat for folks who love synergistic pairs. View the episode to learn more about the package printing and converting, which work together — like the flavors of coffee and candy — to create a delightful brand experience.

From Trees to Sustainable Paperboard

Filmed in a country known for forests and reindeer, this interview not only explores paperboard manufacturing from forests to sheets bu

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