What the Packaging Industry Can Expect in 2022

By Linda Casey

The material and labor shortages that marked 2021 aren’t going away anytime soon. As Andrew D. Paparozzi, chief economist at PRINTING United Alliance, warned during his presentation last fall at a PRINTING United Alliance Live and Local event sponsored by HP, persistent embedded inflation is not only here but has already worsened as we have started 2022. Furthermore, the U.S. Federal Reserve is expected to raise interest rates in March for what many economists say is only the first of many times this year.

The news isn’t all bad, though. Print service providers (PSPs) that learned to navigate the challenges of 2021 can use their more sharply honed operations and business models to build foundations for success in 2022. Here is an exploration of what 2022 will unleash for the package printing market and how PSPs can stay competitive.

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Linda Casey Author's page

As editor-in-chief of Packaging Impressions — the leading publication and online content provider for the printed packaging markets — Linda Casey leverages her experience in the packaging, branding, marketing, and printing industries to deliver content that label and package printers can use to improve their businesses and operations.

Prior to her role at Packaging Impressions, Casey was editor-in-chief of BXP: Brand Experience magazine, which celebrated brand design as a strategic business competence. Her body of work includes deep explorations into a range of branding, business, packaging, and printing topics.

Casey’s other passion, communications, has landed her on the staffs of a multitude of print publications, including Package Design, Converting, Packaging Digest, Instant & Small Commercial Printer, High Volume Printing, BXP: Brand Experience magazine, and more. Casey started her career more than three decades ago as news director for WJAM, a youth-oriented music-and-news counterpart to WGCI and part of the Chicago-based station’s AM band presence.