Vying to Add Value

Screen: the future looks solid

A few wolves—in the form of other processes—may be at the door, but screen printers' loyalty to their livelihood isn't fading.

"Many print technologies are still chasing that elusive phenomenon of screen printing—dense color and a rich look," says Steve Gilbertson, Midwest sales manager, Kammann Machines. To illustrate screen's solid following, Gilbertson estimates 50 percent to 60 percent of all glass or plastic containers worldwide are screen-printed, due to its better product resistance, deeper color, and consistent shelf appearance product to product.