Picture the Perfect Package

Package manufacturing is about more than printing, folding, or converting, Vanover cautions. Rather, “It’s about putting that package on a manufacturing line that’s actually going to fill the box with a product that’s going to be consumed. There’s a long supply chain you have to worry about. If a commercial printer makes a mistake that results in a 48-hour delay in delivery of a brochure to the customer, it may not be a big deal. But if you’re printing labels and folding cartons, and you miss a deadline to get them to a manufacturing site or contract packager, you could shut down an entire company and incur losses for a product that amounts to hundreds of thousands of dollars.”