Digital’s Bite
Digital printing has sunk its teeth into package printing and the bite marks will be more common and larger as time goes on.
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According to Rosenbaum, further developments are needed. “The current limitations are obvious—speed, consumables costs, and quality,” he says. “The technology is maturing—every year digital gets better and better. However, it’s still no match for flexo’s, gravure’s, or offset’s abilities to deliver high-value, low-cost mainstream packaging.”
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Tom Polischuk
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