UPM Raflatac’s RFID Tags Help Optimize Self-Service System

Touch Automation uses UPM Raflatac’s Rafsec BullsEye HF tag. Each BullsEye tag is encoded with CD and DVD stock-keeping unit (SKU) information and other metadata. No personal consumer data is written to the tags. Tags are prepared generically so that RFID-tagged merchandise can be shipped to any system located within retailers’ enterprises. Using RFID enables retailers and Touch Automation to monitor and validate rentals, returns, and purchases, while assessing inventory to fine tune stocking processes for higher revenue per system.