UPM Raflatac’s RFID Tags Help Optimize Self-Service System

TAMPERE, Finland—Touch Automation, an industry leader in developing automated dispensing solutions for movies, music, and video games, exclusively uses UPM Raflatac RFID tags to optimize key supply chain and consumer processes.

Found in more than 1,000 grocery stores and other retailing locations across the USA, Touch Automation’s systems provide consumers with an easy, convenient means to rent or purchase entertainment CDs and DVDs, while reducing the threat of theft and shrinkage. Touch Automation’s merchandising systems also enable retailers to capitalize on the growing DVD self-service kiosk market, a segment which is expected to exceed $3 billion in annual sales by 2009. Multiple system configurations, which hold between 550 and 3,500 units of inventory, are engineered and built with state-of-the-art technology including advanced robotics, wireless WANs and RFID-tagged merchandise to provide near-real-time insights into the availability and financial performance of each system, as well as its inventory.