UPM Raflatac Launches New Freezer-grade Solution

MILLS RIVER, NC—January 22, 2013—UPM Raflatac recently launched a range of products featuring RH15, a new freezer-grade hotmelt adhesive for the Americas market. RH15 is designed to adhere to frosty-, wet- or moist-packaging. And, it can also be used for standard, unfrozen applications.

Many adhesives will not stick to a product if it has been frozen during the packaging process. But, UPM Raflatac's RH15 products offer a solution to this labeling challenge. High initial tack and lasting adhesion allows these labelstocks to adhere to items with high-condensation, moisture or frost—including corrugated cardboard. They’re ideal for food packaging and greenhouse/plant nursery environments, as well as retail information; and logistics and transport labeling. It’s even appropriate to use them for indirect poultry labeling; RH15 will stick to frozen- and thawed-poultry packaging, and it is compositionally compliant with FDA regulation 21 CFR 175.105 - Adhesives.

“The multiple uses and benefits of RH15 adhesive are incomparable,” says Jean-Marc Borel, specials business director, Americas, UPM Raflatac. “Its versatility allows for purchasing consolidation and improved production time, providing added value and convenience for our customers.”

In addition to the standard product range, RH15 adhesive is offered through UPM Raflatac’s Menu Service, making it available with a multitude of facestocks and liners.

For more information, including a demonstration video, visit www.upmraflatac.com/RH15.

About UPM Raflatac
UPM Raflatac, part of UPM’s Engineered Materials business group, is one of the world’s leading suppliers of self-adhesive label materials. UPM Raflatac has a global service network consisting of 15 factories on six continents and a broad network of sales offices and slitting and distribution terminals worldwide. UPM Raflatac employs 2,400 people and made sales of over USD 1.6 billion (EUR 1.1 billion) in 2011.