UPM Raflatac Calls for Industry Collaboration in Sustainability Issues

Pikkarainen gave a concrete example of a UPM innovation that makes use of self-adhesive waste. “A new wood-plastic composite manufactured from self-adhesive waste, UPM ProFi, is a great example of our eco-friendly innovations,” he said. “We believe that UPM ProFi can offer the labelling industry an easier path to a more environmentally sustainable future.” Pikkarainen concluded by emphasizing that the labelling industry should not view environmental responsibility as a burden but rather as an opportunity.