All Aboard!
The digital printing train is picking up speed—don’t be left behind.
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Labelexpo Americas 2008 should have left little doubt in attendees’ minds that digital printing has made major inroads in the package-printing market. This influx is not necessarily representative of other print processes losing market share. Rather, digital printing’s emergence can be attributed to changes in brand owner preferences for shorter runs and the recent surge in regional packaging.
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Chris Mc Loone
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