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Issues and opportunities
Though SleeveCo is well positioned in a growing segment of the package-printing market, it still faces some stiff challenges.
"Our biggest issues stem from end-user demands for speed to market and major retailers (like Wal-Mart) reducing the amount of time they are giving our customers to get products to market and reducing the quantities they are requiring," states Wilson. "Our key to success is facing these issues head on, and taking care of them by setting up the initial project correctly. This allows us to provide speed to market for our customers." The company is also exploring further enhancements to its short-run capabilities.
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- People:
- Chesnut
- Martin Wilson
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