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During his tenure with the company, Lorente contributed to the growth of the organization by leading aggressive international expansion, beginning with Tidland Brazil in 1985. Tidland Brazil has become a staple in the Latin American Converting Community and winner of five consecutive 'Business of Excellence' awards for their dedication to product quality and consistently exceeding customer expectations. In addition to Tidland Brazil, Lorente was instrumental in the development of Tidland Japan in 1988 and Tidland Web Accessories (India) in 1994 before becoming a Maxcess International company in 1995.
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