Thermal Transfer

Because of these continuing developments by ribbon and printer suppliers, it is imperative that users stay abreast of new product offerings so that they can take advantage of the lowest cost/best performance option that is available.

For instance, Brett Cameron, vice president sales/marketing for DNP, says that his company saw a gap in the thermal transfer ribbon market for a superior wax product that was still in line with wax ribbon cost expectations. DNP developed and introduced its newest product, W160 Ultra Durable Wax, to meet this need. It can print on a wider variety of label materials than many standard wax ribbons, and is designed to fill the gap between more expensive wax/resin ribbons and standard performing wax ribbons. Cameron says that the W160 ribbon is the fastest growing wax ribbon in DNP's product line.