There’s a lot of prep work to be done before you can get your print job off the ground.

By Jean-Marie Hershey

Furthermore, in packaging workflows, “Locations are completely customized, almost to an individual file,” says Esko’s Harrell. “There is no standardization, as in offset files, where so many pages are 7x 10˝, or 8.5x11˝. In flexo, there are an infinite number of structural designs to which the graphics have to conform.”