Green Gains
Conclusion
For today’s package printer, most of this new technology involves new equipment and new skills. While there may not be an alternative means to optimize the equipment the printer or converter has in the plant today, it may be the right technology for tomorrow’s investment.
What are the key opportunities that new technology will bring to today’s package printer? According to Neil Falconer, head of print strategy consulting for Pira International, “One key takeaway is the absolute importance of color management. As the quality of flexography improves as a result of better plates, better processes, and digital prepress, the competitive bar is raised, not only to provide more color, but also to make sure that colors match in packaging, point of purchase displays, and other printed materials.”
Jack Miller is founder and Principal Consultant at Market-Intell LLC, offering Need to Know™ market intelligence in paper, print and packaging. Previously, he was senior consultant, North America, with Pira International.
Known as the Paper Guru, Jack is the former director of Market Intelligence with Domtar, where he also held positions as regional sales manager, territory sales manager and product manager. He has presented at On Demand, RISI’s Global Outlook, PRIMIR, SustainCom World and at various IntertechPira conferences. Jack has written for Printing Impressions, Canadian Printer, Paper 360, PaperTree Letter and Package Printing, along with publishing a monthly e-newsletter, MarketIntellibits.
He holds a Bachelor of Arts degree in Economics from The College of the Holy Cross and has done graduate studies in Statistics and Finance.
