Globalization: What’s the Deal?
Ignoring the evolving global market is a risky roll of the dice.
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Unfortunately, converters had more to say about the dangers of globalization than the opportunities. “I think we will see globalization become a bigger and bigger threat to U.S. converters,” says Nowak. “We are already seeing printed markets where foreign competition is dumping product in the U.S. at dramatically lower prices. They seem to be lower quality, but print buyers are accepting this because of the lower prices. I think we will see this spread to more U.S. packaging markets and become a major problem for U.S. converters.”
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Chris Mc Loone
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