Labels: The State of the Industry

Africa and the Middle East make up a complex region, combining advanced label markets and markets at the very earliest stages of their development, and regional growth in 2011 is estimated at 4 percent. Glue-applied labels dominate, with 48 percent of the current market, but strongest growth is seen in sleeve label formats (around 5.5 percent in 2011) and pressure-sensitive labeling (around 5 percent). In-mold labels, with a 1 percent share of the market that grew by 4.5 percent in 2011, show strong potential from their current low base. Food, beverage, personal care products, and household and industrial chemicals are the key end-use segments.