The Key to Lenticular - Keep it Simple

Keep it simple

Let's start from the very beginning. Lenticular images are digital files that are printed onto a plastic material made up of a series of lenses (lenticules). What makes this process so appealing to packaging is that the digital files are specially prepared and printed onto the lenticular substrate in such a way that it looks like the image is moving, or in the case of 2D or 3D, that the piece has depth.