The Dichotomies of the Global Printing Industry

Globalization of print buying migrates from a local, regional, or national model to a worldwide or global model. Forty-four percent of major print buyers surveyed believe there is a trend within their company towards purchasing print globally, and that there will be an impact on printers and the print supply chain. Turnaround time is set to become even more vital as customers squeeze more time from their printing partners. Currently in the U.S., 8 percent of work is demanded within 24 hours and this is expected to rise to 30 percent in 2020.