Poised for Growth
The brand protection market is still in its infancy, but this segment is set to grow substantially during the next five years.
More specifically, Spiller runs down some of the opportunities by technology. There are three categories of technologies that relate to brand protection, according to Spiller: overt; covert and forensic; and the third, which has to do with information linkage (i.e. solutions that might involve a human-readable code that requires some sort of verification).
- Companies:
- AWA
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