The Best Choice?

Key factors when choosing synthetic

There are many pros and cons when trying to choose any substrate today, so printers need to understand the key factors when selecting a label material. The use of synthetic materials in label applications is a high-growth area, so they must be good, right?

"It's simple. The pros of synthetic paper label materials are durability, strength, grease and water resistance, better graphic quality, outdoor weathering, and UV resistance," said John Giblin, vice president, marketing for Granwell Products Inc., who market the Polylith brand of synthetic papers.