State of the Industry: Labels, Digital Printing Making Significant Inroads
The project combined conventional printing technology with HP Indigo digital printing to create 800 million high-quality personalized labels on 12 Indigo WS6000 series presses with eight label converters across Europe. To ensure that the Coca-Cola brand color was maintained across all machines, HP Indigo formulated the Coca-Cola Red Ink, which served as the benchmark for all of the conventional and digital printing for the Share a Coca-Cola campaign.
Jack Miller is founder and Principal Consultant at Market-Intell LLC, offering Need to Know™ market intelligence in paper, print and packaging. Previously, he was senior consultant, North America, with Pira International.
Known as the Paper Guru, Jack is the former director of Market Intelligence with Domtar, where he also held positions as regional sales manager, territory sales manager and product manager. He has presented at On Demand, RISI’s Global Outlook, PRIMIR, SustainCom World and at various IntertechPira conferences. Jack has written for Printing Impressions, Canadian Printer, Paper 360, PaperTree Letter and Package Printing, along with publishing a monthly e-newsletter, MarketIntellibits.
He holds a Bachelor of Arts degree in Economics from The College of the Holy Cross and has done graduate studies in Statistics and Finance.
