Tough As Nails

While strength and durability appeal to many applications, what makes synthetics attractive is the high-quality printing that goes along with the toughness. There are many applications in consumer goods categories that use synthetics to enhance the shelf appeal of products.

As a matter of fact, Giblin says the tag and label industry is the largest segment for the synthetic market. “These include wrap-around labels, in-mold labels, tags, and a multitude of pressure-sensitive products,” he says.