Closeup on Synthetics
Synthetic materials remain good options for 
durability and can help in the fight for sustainability, But, a couple hurdles remain.
The downside
While synthetic materials definitely have their advantages, they also present their own obstacles. For one, even though they allow for high- quality printing, synthetic materials are more challenging to print on than paper, says Orme. What makes this even more challenging is that press operators are not overly familiar with how to handle synthetic materials, according to Pira International. "Synthetic paper is a new print media for many pressrooms. Converters lack complete knowledge about the tooling life and die wear when using synthetics due to the variety of whiteners, opacifiers, additives and coatings that are used."
- Companies:
- Smyth Companies, Inc.
- People:
- Bill Orme
- Stephen Hill
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