Closeup on Synthetics
Synthetic materials remain good options for
durability and can help in the fight for sustainability, But, a couple hurdles remain.
These strong, durable materials are impervious to water and grease, and allow for high-quality printing. They are tear-resistant, they can provide a "no-label" look for packaging, and they can be used for shrink and in-mold label applications. Customers are asking for synthetic materials to get more bang for their buck and to prevent their marketing messages from fading away with less sturdy materials.
- Companies:
- Smyth Companies, Inc.
- People:
- Bill Orme
- Stephen Hill
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