Show Me Sustainability

Last month, the staff at packagePRINTING packed its bags and flew to Chicago for Labelexpo -Americas. This was my second time attending this show. My first go at it was two years ago. I had just started with packagePRINTING and had only gotten a taste of the package-printing industry for about two months, before I stepped on the showroom floor for the first time. Needless to say, I was completely overwhelmed and felt as if I had stepped into another world. I knew very little about tradeshows and knew even less about the printing presses and equipment I would see on the floor. And, many times throughout the week, I got lost in a sea of package printers and overwhelmed by the bright red carpet that seemed to lead me to the same booths over and over again.