Cradle to Cradle

Zumbiel Packaging (Cincinnati, Ohio) has also begun purchasing renewable sources to offset a significant portion of the energy consumption at its beverage-products plant. Working with Colorado-based Renewable Choice Energy, the company purchased renewable energy credits (RECs) from facilities including wind farms and biomass converters. The RECs ensure that the amount of energy consumed at this plant is replaced on the power grid with renewable energy. When this arrangement was made last year, the company estimated that more than 700 tons of CO₂ pollution would be avoided during 2007 alone.