Hammer Packaging Sets Sail for a Second Century in Business

It's a common theme and problem for the companies like Hammer that any position involving manual labor has a tendency to turn off some younger-generation candidates. "It actually creates two challenges," Iovoli said. "One, to fill those positions, and two, to fill them with people who want to move up in the organization. We believe strongly in developing our workforce, but that workforce has to want to be developed. We are very fortunate to be able to tap a pool of RIT Print Media co-ops. Outside of that context, however, it is very difficult to find the right people."