Better Treatment

Innovation

According to Kelley, Green Bay Packaging prides itself on using innovation as one pillar of its success. "You can't sit still. We're always on the lookout for new technology, new ideas, and new methods to maximize uptime and reduce waste," he says.

This philosophy led the company to identify atmospheric plasma surface treating technology as a means to improve adhesion for its polycoated folding cartons. It worked with Enercon Industries (Menomonee Falls, Wis., www.enerconind.com) to set up a trial system to test the technology in operation. The system made an immediate positive impact on the business, so Green Bay Packaging quickly placed an order for a new system and used the trial unit until the new system arrived.