Good To Go
Speed of execution is key to getting a product on the store shelf.
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Ready, set, produce!
From the perspective of brand owners, the point at which a design achieves final approval and moves into the production phase is typically a time of increased anxiety. It is at this point in the development cycle that brand owners can spend a lot of money and lose precious time making changes and compromises because the the package design cannot be produced as intended. This is where prepress comes into play—by making sure the design can be rendered printable and reproducible, color managing the file, and efficiently and cost-effectively imposing and finishing the file.
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- Companies:
- Artwork Systems
Jean-Marie Hershey
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