Prime Time for Packaging

Regarding alternatives within the hot-stamping realm, the current debate, according to Mike See, Precision Hot Stamp, Inc., is between manufacturers of solid brass tools and the magnetic plates and sleeve stamping. “No technique will truly rival a CNC-engraved solid in registration and definition,” he says. “A brass solid has no equal in long-run jobs, as it has a fairly endless lifespan. An acid-etched plate or sleeve on the other hand does well enough for short runs, particularly if registration is not an issue.”