Pretty Please. . .

With a great deal of emphasis placed on visual appeal and security, speciality inks are in high demand. And, as demand for these inks increases, they become more of a necessity than a novelty, according to Gloeckler. “Inks initially considered as ‘specialty’ products can evolve into mainstream product lines based upon their demand,” he says. “Examples of these inks would include water and UV flexographic shrink inks for flexible packaging. Water-based and UV metallic inks and water-based fluorescent inks are all considered to be standard product offerings.”