Solo Dining

For converters, the rise of solo meals presents significant opportunity. Brand owners are already creating a wide range of single-serving versions of entrees, especially in the prepared foods category. Some are in packages for calorie-counters, some for quick-serve convenience and ease of preparation, while others are just down-sized versions of larger meals. Interestingly, the smaller size packages often require proportionally more packaging material for their size than the standard size packages, while sharing the same needs for brand identity, packaging security, and materials as the family-sized versions. And these needs all mean package printers and converters are ideally positioned to take advantage of the growing surge in solo dining.