Shelf Space: So you went to a trade show. What did you see?

Not to be outdone, conventional press makers are paying attention to the rising interest in digital. If you go to the shows, expect to get up close and personal with hybrid presses that combine flexography and inkjet. There are no real technical barriers to combining these technologies on a single press, and those already on the market are just the beginning. In my opinion, within five years the majority of shops with flexo presses will have at least one OEM flexo/inkjet hybrid press, or will have a third-party full color inkjet system on one or more flexo presses.